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Blog - hip-hop


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If you haven't already, check out our good friend and ATW colloborator Martha Cooper's great new doc "Martha: A Picture Story." Your favorite photographer's favorite photographer, Martha's honest and beautifully composed shots of Hip-Hop culture and the heart and soul of inner-cities alike are incomparable and celebrated the world over. In "Picture Story," her storied career is candidly told and you're reminded in the first half hour why although she isn't technically a "Hip-Hop photographer," she is the Queen of Hip-Hop photos. In one scene, Marty is gearing up for a late night photo/bombin' mission with the 1UP Crew that is reminisce of Rambo gearing up for all out war. Those of you who know Marty, know this is exactly how she gets down, and why she wears the crown. Saludos, Marty!

Rent or buy "Martha: A Picture Story" on Amazon, Apple TV and other streaming platforms and pay TV operators. And why you're at it, grab one of her classic ATW signature Dondi tees for this Spring/Summer.

-Koe Rodriguez


Welcome to the first installment of 1000 WORDS WITH; our new online Q&A series featuring icons, influencers and cultural movers and shakers, who also happen to be ATW customers. We christen our first piece with a Wisconsin native who personifies good ol’ fashion hustle. He’s a bonafide Hip-Hop head; devout family man; and designer of funky footwear at a shoe [...]

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Represent: Iconic Hip Hop Photography

Show our ATW comrades and renowned Hip-Hop shooters some love this week. Represent: Iconic Hip Hop Photography, is an exciting sale of photographs that is live on artnet Auctions now through November 19, 2015.The sale was curated in collaboration with art director and photographer Xavier De Nauw and features rare photographs of Dr. Dre, Snoop Dogg, Eazy-E, Jay-Z, Tupac Shakur, [...]

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In our circle of esteemed shooters, we sometimes call our cameras "guns." Back in the day, these two street soldiers were soldiers of a different type; with different guns. Veteran photographers Ernie Paniccioli and Joe Conzo served their country before visually serving Hip-Hop culture. On Veteran's Day, let us remember those who served their country [...]

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Hip-Hop Revolution

The Museum of the City of New York presents HIP-HOP REVOLUTION: Photographs by Janette Beckman, Joe Conzo, and Martha Cooper, an exhibition that shows the historic early days of hip-hop culture and music, with its roots firmly in New York, and how it evolved towards the worldwide phenomenon it is today. Bringing together for the first time the work [...]

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Remembering Hip-Hop's King of Beats, Larry Smith

Rest In Beats, Lawrence Michael "Larry" Smith. Your sonic footprint in Hip-Hop remains unmatched and your timeless beats will rock on way past the break o’ dawn.

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Happy Birthday Hip-Hop!

41 years ago, in a small rec-room in the Bronx New York, Hip-Hop was happening.  On August 11,1973, Clive "DJ Kool Herc" Campbell DJed for his sister Cindy's "Back to School Jam" at 1520 Sedgwick Ave., --officially recognized as the "Birthplace of Hip-Hop"-- and sparked a cultural revolution."I wrote out the invites on index cards, so all Herc [...]

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“What they did was, which was so ingenious, was create a whole form of urban style music from just 2 turntables and 2 records, and a microphone.” –GuruI’m a man who’s constantly thinking and recently I thought about a great shot that my good friend Ernie Paniccioli took. The shot in question was a candid [...]

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